Broadcaster Magazine

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BCE Reports Q4 and Full Year Financial Results

February 4, 2022 BCE reports 2022 Q4 and full-year results, announces 2022 financial targets – Common share dividend increased 5.0% to $2.73 per year      Canada’s fastest growing broadband provider with 204,000 total new net additions in Q4 – 91,000 postpaid wireless,…
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Showcase Unveils Multiplatform ‘Magical’ Marketing Campaign

January 20, 2022 Showcase has announced a national, multiplatform marketing campaign, created by Shaw Media’s in-house marketing and creative teams. Created to launch Showcase’s spellbinding new drama The Magicians, premiering this Monday, Jan. 25, the extensive campaign reaches consumers on-air, online, in-store, and magically…
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CraveTV Launches Multiple Platform Marketing Campaign

January 18, 2022 Following last week’s news announcing the arrival of CraveTV to all Canadians with access to the Internet, Bell Media puts its premium TV streaming service front and centre with a national marketing campaign that extends across multiple platforms including TV,…
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CraveTV Now Available To All Canadians

January 15, 2022 Canada’s TV streaming service CraveTV is now available directly to all Canadians. With one-month trial subscriptions now available, Internet users from coast to coast to coast now have direct access to thousands of hours of premium television entertainment at their fingertips,…
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Cogeco Sells Metromedia Division to Bell Media

January 6, 2022 Cogeco Inc. says its radio subsidiary has sold its Metromedia advertising division to Bell Media, owner of Astral Out of Home. Cogeco Metromedia specializes in the public transit sector, with traditional and digital ad placements in Montreal Metro stations, on…
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CBC To Provide News for Pattison Outdoor’s Digital Office Network

November 25, 2022 Pattison Onestop, a division of Pattison Outdoor Advertising, has chosen the Canadian Broadcasting Corporation to become their news content provider for their Digital Office Network.   his content partnership ensures that Canadians have access to the best-in-class news coverage with CBC/Radio-Canada’s digital…
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BCE Reports Q3 Financial Results

November 5, 2022 BCE Inc., Canada’s largest communications company, today reported results for the third quarter of 2022. Net earnings attributable to common shareholders grow to $739 million, yielding 13.0% increase in net earnings per share (EPS); Adjusted EPS of $0.93, up 12.0%…
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Bell Media Appoints Vice-President, Strategic Sales

September 9, 2022 Stuart Garvie, President, Media Sales, Bell Media, announced today the appointment of Mark Finney to the newly created position of Vice-President, Strategic Sales, effective immediately. Reporting to Garvie, Finney will oversee all of Bell Media’s English and French-language Sales Marketing,…
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Showcase Celebrates 20th. Anniversary with New Branding

April 2, 2022 Showcase celebrates its 20th anniversary on air with a national consumer marketing campaign, highlighting a dynamic new look, logo and voice. Beginning this week, viewers will see a refreshed brand, on-air and off-air, infused with colourful creative elements that complement…
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W Network’s Biggest Competition Series Launches Marketing Campaign

March 11, 2022 Launching nationally, W Network announces its multi-tiered companion marketing campaign for the network’s biggest competition series ever, Game of Homes, premiering Tuesday, March. The marketing campaign includes TTC and Go Train signage; digital commuter boards; outdoor billboard within the vicinity…