Broadcaster Magazine


Solotech Announces Addition to Broadcast Team

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  • Solotech is proud to announce that Mike Poirier joins its Integration Division as Business Development Director for the broadcast market. Mike Poirier will work within Solotech’s broadcast sales team.


    Mr. Poirier joins the company with more than three decades of experience in the broadcast, AV and post-production industries. “Mike has extensive experience in selling system solutions in both Canada and the US,” said Danny Berthelet, Executive Vice President of Solotech’s Integration Division. “With his rich blend of technical expertise and his know-how in marketing and sales, he will be a valuable asset as Solotech steps up its efforts in the broadcast markets”.

    Before joining Solotech, Mike Poirier has held positions a Sales Director, General Manager and Vice President for a number of broadcast equipment manufacturers. Having to deliver solutions on many continents, he has developed a superior customer-service approach.

    “Solotech has a wide range of experience in deploying world-class projects and events around the globe”, Mr. Poirier said. “I’m excited to join the company, as it enlarges its vision for the broadcast market and increases its teams to achieve it. We now have newly improved AV system integration solutions to offer and we cannot wait to share them with all of our present and future broadcast customers”.



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