David Bray is Sr. Vice President of Hennessy & Bray Communications.
Feel free to forward questions and inquiries:
Phone: (416)431-5792
E-mail: [email protected]
Web site: hennessyandbray.com
As we prepare for a winter wonderland (or more likely an economic winter wasteland), BBM is heating things up a bit with the release of Survey 4. On a side note, this is the final regular diary for Montreal (released to be analysed along side the PPM results recently unveiled). In an upcoming article I will analyse the profound effect PPM will have on ratings results as it rolls out across major markets. For now enjoy the latest numbers….
Toronto: Bragging rights at the top of the ratings heap go the CBC Radio One with a 9.4% share of hours tuned for A12+ (up from 7.6%). CHUM-FM continues to lead the way for females 25-54 with a 15.0% share (down from 17.3%) followed by CHFI-FM with 10.6% share (down from 14.2%). A very nice book for Q107 which continues to lead the way for males 25-54, posting a 14.2% share (up from 10.6%). The Edge increased their lead with M18-34 turning in a 17.4% share (up from 12.5%). CHUM-FM grabbed top spot for females 18-34, delivering a 14.6% (down from 15.0%).
Vancouver : A great book for CKNW which remains #1 for A12+ with a 12.4% share of hours tuned (up from10.8%). The Beat 94.5 took a hit with a 7.0% share for A12+ (down from 9.8%). CBC One and Two both bounced back nicely with 9.9% and 5.3% shares respectively. 103.5QM-FM is backing the top spot for F25-54 with a 12.9% share (up from 9.9) QM-FM. ROCK101 posted some nice gains, claiming top spot with M25-54, delivering a 12.6% (up from 10.3%).
Montreal : 105,7 Rythme FM took top spot with an 11.5% (up from 10.8%) share of hours tuned A12+. In the F25-54 race, 105,7 Rythme FM tops the list at 16.7% share (up from15.9%) followed by Rock Détente 107,3 at 12.8% (down from 13.2%). Energie 94.3 takes top spot for M25-54 at 11.3% (down from 12.8%). followed closely by CHOM-FM posting an 11.0% share (down from 12.9%). For Montreal Anglo, CHOM-FM holds down the #1 position for M25-54 with a 23.9% share of hrs.tuned (down from 22.2%) while F25-54 features MIX96 at 30.3% (down from 31.1%). For Montreal Franco, Energie 94,3 holds down the lead for M25-54 with a 14.3 % share of hrs.tuned (down from 16.2 %) while F25-54 has 105,7 Rythme FM delivering a 21.2% share (up from 19.9%).
Calgary : CBC Radio One leaps to the top of the heap for A12+ with a 10.8% share of hours tuned (up from 6.6%). CJAY92 claims the #1 position for M25-54 with 11.6% share of hours tuned (up from 11.4%). F25-54 goes to Lite96 with an 11.0% share of hrs. tuned (down from 12.0%). X92.9 leads the way for M18-34 with a 19.2% share (up from 17.3%) followed by CJAY92 at 14.6% (up from 10.7%)
In Edmonton , holding down top honours for A12+ is 630 CHED with an 11.4% share (up from 9.7% last time out). For F25-54, CISN continues an upward trend with a 15.2% (up from 13.4%). For M25-54, The Bear remains #1 with a 19.1% (up from 18.1%). M18-34 once again belongs to the Bear with a formidable 27.0% share (down from 33.6%)
See summary charts belowA brief overview of share figures from the Survey Four 2025 BBM courtesy of David Bray…
Toronto
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Source: BBM S4 2025
|
Station |
A12+ Survey 4 ‘08 |
A12+ Survey 3 ‘08 |
W25-54 Survey 4 ‘08 |
W25-54 Survey 3 ‘08 |
M25-54 Survey 4 ‘08 |
M25-54 Survey 3 ‘08 |
|
CBC Radio Two |
1.9 |
1.9 |
1.5 |
.7 |
1.2 |
1.0 |
|
CBC Radio One |
9.4 |
7.6 |
8.9 |
6.7 |
7.6 |
6.2 |
|
AM 640 Toronto |
1.8 |
2.1 |
.9 |
.5 |
2.3 |
2.8 |
|
Classical 96.3 FM |
5.0 |
4.1 |
2.2 |
1.6 |
2.1 |
2.4 |
|
102.1 The Edge |
3.5 |
3.6 |
2.4 |
2.4 |
6.4 |
4.4 |
|
News Talk 1010 CFRB |
5.3 |
5.3 |
3.0 |
2.9 |
2.8 |
2.6 |
|
680 News |
5.4 |
5.7 |
5.0 |
4.4 |
6.4 |
8.8 |
|
Flow 93.5 |
2.8 |
2.8 |
3.9 |
2.5 |
2.5 |
3.4 |
|
AM 740 Prime Time Radio |
3.3 |
3.3 |
.2 |
.6 |
.3 |
.4 |
|
98.1 CHFI-FM |
8.4 |
9.3 |
10.6 |
14.2 |
4.4 |
5.9 |
|
1050 CHUM |
1.2 |
1.2 |
.9 |
.6 |
.5 |
.5 |
|
104.5 CHUM-FM |
8.8 |
9.3 |
15.0 |
17.3 |
8.4 |
8.1 |
|
Z103.5 |
4.7 |
4.9 |
4.7 |
4.7 |
4.7 |
4.9 |
|
Q107 |
7.3 |
6.1 |
7.3 |
4.9 |
14.9 |
10.6 |
|
New Country 95.3 |
1.1 |
1.1 |
1.7 |
1.5 |
.8 |
.8 |
|
92.5 Jack-FM |
2.3 |
2.0 |
2.5 |
2.0 |
4.5 |
4.0 |
|
The FAN 590 |
2.5 |
2.5 |
.5 |
.7 |
5.1 |
4.1 |
|
97.3 EZ Rock |
4.7 |
6.3 |
8.4 |
10.1 |
3.5 |
5.8 |
|
Jazz FM 91 |
2.2 |
1.7 |
1.1 |
.9 |
2.3 |
2.0 |
|
88.5 The Jewel |
1.5 |
1.0 |
.5 |
.2 |
.3 |
.6 |
|
Virgin Radio 99.9 |
4.1 |
4.6 |
6.2 |
6.9 |
3.7 |
3.3 |
|
Other |
12.8 |
13.3 |
12.6 |
13.5 |
15.3 |
16.8 |
|
|
|
|
|
|
|
|
Vancouver
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Source: BBM S4 2025
|
Station |
A12+ Survey 4 ‘08 |
A12+ Survey 3 ‘08 |
W25-54 Survey 4 ‘08 |
W25-54 Survey 3 ‘08 |
M25-54 Survey 4 ‘08 |
M25-54 Survey 3 ‘08 |
|
CBC Radio One |
9.9 |
8.5 |
8.3 |
7.6 |
7.4 |
5.7 |
|
CBC Radio Two |
5.3 |
4.1 |
3.2 |
3.1 |
2.8 |
1.5 |
|
The Beat 94.5 |
7.0 |
9.8 |
8.5 |
11.7 |
5.0 |
8.9 |
|
Rock 101 |
6.2 |
5.6 |
4.3 |
4.5 |
12.6 |
10.3 |
|
99.3 The Fox |
3.9 |
5.0 |
3.8 |
4.3 |
6.4 |
8.5 |
|
CFUN 1410 AM |
1.5 |
1.7 |
1.8 |
2.0 |
1.5 |
1.5 |
|
AM 730 Traffic |
.6 |
.6 |
.7 |
.6 |
.8 |
,7 |
|
103.5 QM FM |
7.6 |
7.0 |
12.9 |
9.9 |
5.3 |
3.8 |
|
Superhits 650 CISL |
1.1 |
1.6 |
.7 |
1.0 |
.9 |
.8 |
|
JR FM |
5.4 |
6.3 |
6.5 |
8.0 |
5.0 |
3.4 |
|
Unforgettable 600 AM |
3.0 |
3.2 |
1.0 |
1.2 |
.3 |
.2 |
|
104.9 Clear-FM |
3.6 |
3.4 |
4.3 |
4.2 |
2.1 |
2.0 |
|
96.9 Jack FM |
6.3 |
6.3 |
8.3 |
9.9 |
10.7 |
9.6 |
|
CKNW |
12.4 |
10.8 |
3.7 |
2.4 |
9.8 |
8.7 |
|
The Team 1040 |
3.4 |
3.1 |
.6 |
.4 |
7.7 |
6.4 |
|
News 1130 |
5.4 |
5.4 |
4.4 |
4.6 |
6.5 |
6.2 |
|
95 Crave |
4.8 |
5.1 |
10.9 |
9.4 |
2.6 |
6.9 |
|
Praise 106.5 |
1.9 |
.9 |
3.1 |
1.4 |
1.6 |
.7 |
|
Others |
10.7 |
11.5 |
13.0 |
13.7 |
11.0 |
14.0 |
Montreal
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Source: BBM S4 2025
|
Station |
A12+ Survey 4 ‘08 |
A12+ Survey 3 ‘08 |
W25-54 Survey 4 ‘08 |
W25-54 Survey 3 ‘08 |
M25-54 Survey 4 ‘08 |
M25-54 Survey 3 ‘08 |
|
CBF FM 95,1 Montreal |
10.7 |
7.5 |
8.4 |
5.9 |
9.0 |
4.3 |
|
Espace Musique 100.7 Montreal |
2.4 |
2.7 |
1.8 |
2.1 |
1.1 |
1.6 |
|
CBC Radio Two |
1.0 |
1.0 |
.3 |
.3 |
.4 |
.1 |
|
CBC Radio One |
1.9 |
1.5 |
.9 |
1.2 |
1.3 |
1.1 |
|
105.7 Rythme FM |
11.5 |
10.8 |
16.7 |
15.9 |
7.5 |
9.5 |
|
Q92 |
5.9 |
6.9 |
9.9 |
9.8 |
5.5 |
6.0 |
|
98.5 FM |
8.7 |
9.1 |
5.1 |
6.8 |
10.7 |
9.5 |
|
CHOM 97.7 FM |
5.6 |
6.0 |
4.8 |
5.0 |
11.0 |
12.9 |
|
INFO 690 |
1.1 |
.9 |
.8 |
.6 |
1.0 |
1.2 |
|
940 Montreal |
.4 |
.3 |
.1 |
.1 |
.3 |
.4 |
|
Rock Détente 107,3 Montré |
8.1 |
9.0 |
12.8 |
13.2 |
5.3 |
6.5 |
|
CJAD 800 |
4.8 |
4.7 |
2.3 |
1.9 |
2.5 |
2.3 |
|
Mix 96 |
6.4 |
8.0 |
9.7 |
11.4 |
6.4 |
7.7 |
|
Radio Classique 99,5 |
4.1 |
4.0 |
2.0 |
1.6 |
1.6 |
2.2 |
|
CKAC Sports |
2.4 |
2.3 |
.2 |
.5 |
4.6 |
4.0 |
|
The Team 990 |
.6 |
.5 |
0 |
.1 |
1.4 |
1.1 |
|
Planete Jazz |
1.0 |
1.3 |
1.0 |
1.3 |
.8 |
1.2 |
|
Energie 94.3 |
6.7 |
7.8 |
9.0 |
8.6 |
11.3 |
12.8 |
|
96.9 CKOI |
6.7 |
5.9 |
6.7 |
4.9 |
9.6 |
6.9 |
|
Others |
10.0 |
9.7 |
7.5 |
8.7 |
8.7 |
8.8 |
|
|
|
|
|
|
|
|
|
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|
|
|
|
|
|
|
Calgary
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Source: BBM S4 2025
|
Station |
A12+ Survey 4 ‘08 |
A12+ Survey 3 ‘08 |
W25-54 Survey 4 ‘08 |
W25-54 Survey 3 ‘08 |
M25-54 Survey 4 ‘08 |
M25-54 Survey 3 ‘08 |
|
CBC Radio One |
10.8 |
6.6 |
8.4 |
4.4 |
8.1 |
3.1 |
|
CBC Radio Two |
2.8 |
2.9 |
1.8 |
.9 |
1.2 |
2.1 |
|
The Fan 960 |
2.8 |
1.9 |
.7 |
.6 |
5.0 |
4.5 |
|
X92.9 |
4.7 |
3.9 |
3.7 |
2.5 |
9.4 |
6.9 |
|
660 News |
2.7 |
2.9 |
2.0 |
3.4 |
3.1 |
3.9 |
|
Q107 |
3.5 |
4.2 |
3.3 |
3.4 |
5.0 |
7.0 |
|
Fuel 90.3 |
1.9 |
1.6 |
2.5 |
.4 |
2.8 |
3.4 |
|
XL 103 |
5.1 |
4.3 |
6.5 |
5.8 |
5.8 |
2.9 |
|
Lite 96 |
7.1 |
7.7 |
11.0 |
12.0 |
3.2 |
3.3 |
|
QR 77 |
10.0 |
8.2 |
4.2 |
5.0 |
10.8 |
4.7 |
|
Vibe 985 |
7.5 |
9.3 |
8.7 |
12.0 |
4.8 |
8.2 |
|
The New 97.7 |
3.4 |
3.5 |
6.3 |
8.8 |
2.5 |
1.3 |
|
CJ 92 |
6.5 |
7.1 |
4.8 |
4.8 |
11.6 |
11.4 |
|
Energy 101.5 |
2.6 |
3.6 |
4.5 |
3.5 |
1.4 |
5.5 |
|
96.9 Jack FM |
5.1 |
5.8 |
8.5 |
7.4 |
6.7 |
6.9 |
|
Classic Country AM1060 |
3.0 |
3.2 |
.8 |
.4 |
1.0 |
.9 |
|
Country 105 |
8.8 |
8.9 |
9.6 |
11.2 |
6.0 |
6.1 |
|
Others |
11.7 |
14.2 |
12.7 |
13.8 |
11.6 |
17.9 |
|
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|
|
|
|
` |
|
Edmonton
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Source: BBM S4 2025
|
Station |
A12+ Survey 4 ‘08 |
A12+ Survey 3 ‘08 |
W25-54 Survey 4 ‘08 |
W25-54 Survey 3 ‘08 |
M25-54 Survey 4 ‘08 |
M25-54 Survey 3 ‘08 |
|
7.1 |
5.6 |
5.8 |
4.2 |
5.7 |
3.3 |
|
|
CBC Radio Two |
2.3 |
1.7 |
.9 |
1.0 |
1.5 |
.8 |
|
The Bear |
9.6 |
11.6 |
5.0 |
7.3 |
19.1 |
18.1 |
|
790 CFCW |
6.6 |
6.7 |
2.2 |
2.5 |
.4 |
.7 |
|
EZ Rock 104.9 |
7.8 |
6.4 |
11.5 |
9.5 |
3.5 |
4.7 |
|
Team 1260 |
1.5 |
1.8 |
.2 |
.2 |
3.8 |
4.4 |
|
The Bounce |
9.2 |
8.1 |
10.9 |
12.6 |
6.7 |
4.5 |
|
Sonic 102.9 |
4.8 |
6.3 |
4.9 |
5.7 |
6.2 |
5.7 |
|
630 CHED |
11.4 |
9.7 |
5.0 |
4.8 |
10.5 |
9.1 |
|
Magic 99 |
1.7 |
2.1 |
2.2 |
2.0 |
1.0 |
1.4 |
|
Cool 880 the BOSS |
1.0 |
.6 |
.6 |
.5 |
.7 |
.2 |
|
97.3 K-Rock |
4.4 |
5.7 |
4.4 |
3.4 |
8.3 |
11.4 |
|
CISN Country 103.9 & 104 |
10.6 |
9.3 |
15.2 |
13.4 |
8.7 |
8.3 |
|
92.5 Joe-FM |
6.1 |
5.1 |
13.2 |
9.3 |
6.6 |
6.2 |
|
Big Earl 96.3 |
6.4 |
6.8 |
9.5 |
9.0 |
5.8 |
8.5 |
|
CKUA |
3.0 |
3.9 |
2.1 |
5.1 |
3.6 |
4.0 |
|
Others |
6.5 |
8.4 |
6.4 |
9.4 |
7.9 |
8.8 |
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