Broadcaster Magazine

Blue Ant Media Appoints Executive VP Marketing & Communications

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  • Blue Ant Media announces the appointment of Jamie Schouela to Executive Vice President, Marketing and Communications. Jamie comes to Blue Ant with over 15 years of marketing experience in the media industry.

    “Having Jamie join our executive team propels forward our vision of building an innovative and unique media company,” said Raja Khanna, CEO Digital & Television, Blue Ant Media. “His extensive marketing experience and track record of successfully growing and engaging audiences across multiple platforms will be a huge asset to our brands and we welcome him to the Blue Ant Media team.”

    “I’m thrilled to be joining such forward-thinking team at one the country’s fastest growing media companies” said Jamie Schouela, EVP Marketing and Communications, Blue Ant Media. “Blue Ant’s content centric approach to delivering great value to viewers, advertisers and online fans is being recognized across the industry and I look forward to contributing to the company’s ongoing success.”

    Jamie comes from Shaw Media where he most recently served as VP, Marketing overseeing all marketing and communications activity for Global Television and the 19 specialty channels including their affiliated websites, apps, and social media activity. Prior to that he spent 5 years leading marketing for Global Television including top 10 hits Glee, House, and Survivor as well as Global National news. He has won both Promax and Canadian Marketing Association awards for his marketing campaigns as well as set a Guinness World Record for a stunt promoting hit series 24.

    His experience and insight will be an asset to Blue Ant Media and will bode well for its eight growing brands – Cottage Life, Travel+Escape, Bite TV, AUX TV and premium commercial-free channels Oasis HD, HIFI, eqhd and radX. Jamie will oversee all marketing and communications initiatives for Blue Ant Media.

    Jamie joins the Blue Ant Media team on Monday, June 10thand will be working out of the company’s head office in Toronto.