Broadcaster Magazine

Family Jr. Confirms Premiere of New Series

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  • Mondays on Family Jr. are about to get even brighter as spunky six-year-old Rainbow Ruby makes her way onto the network. Dedicated to inspiring young viewers to follow their dreams, the CGI-animated series follows Ruby as she transports to a magical world where her stuffed animals come to life. The series debuts as a special presentation on Saturday, April 23 before moving to its regular timeslot Mondays on April 25. Rainbow Ruby is the newest addition to network’s “Monday Funday” lineup, with new episodes airing alongside fan-favourites Justin Time, Thomas & Friends, Bob the Builder, Curious George and more.

    Rainbow Ruby is a little girl with a big imagination, who loves helping her friends and family. Ruby lets her can-do attitude and nurturing spirit pave the way for adventure. But Ruby has a secret: when the magical heart of her beloved teddy bear Choco begins to glow, Ruby knows someone needs help in Rainbow Village! With the help of an enchanted suitcase full of tools and accessories, Ruby can transform herself to take on any job she wants to help out her friends – from a doctor to a chef to a costume designer. Leading into Rainbow Ruby on April 23, Family Jr. saddles up with the movie Lalaloopsy Ponies: The Big Show.

    The magic continues at where young fans and their parents can learn more about the show and its characters, plus, print off fun colouring sheets to bring Ruby home. Select episodes of Rainbow Ruby will also be available on Family Jr. OnDemand beginning April 24.

    As previously announced, Rainbow Ruby has recently teamed up with UNESCO in support of girls’ education. Throughout the series, Ruby experiences different professions, introducing young viewers to the concept of a dream job and encouraging them to believe nothing is out of reach. The partnership builds on the “Better Life for Girls” campaign, launched in November 2024 by Rainbow Ruby production house CJ E&M and UNESCO, which aims to help address the lack of access to quality education faced by girls in developing regions.

    Produced in association with DHX Media, Rainbow Ruby is the first original global animation series by CJ E&M, Asia’s leading content and media company, as a co-production project with China Entertainment.