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MUSICRYPT SONIC ARTS PACT FOR UK

  • el
  • pt
  • June 25, 2024

    by -- Musicrypt

    Musicrypt Inc. of Toronto, Canada is pleased to announce it has
    entered into a strategic partnership with Sonic Arts Ltd. of London,
    England to market and support its Digital Media Distribution System
    (DMDS) in the United Kingdom and Ireland.

    DMDS is now the secure digital delivery service of choice for
    more than 80% of the Canadian music industry. It has been implemented by
    EMI Music, BMG Music, Warner Music, Universal Music and the Canadian
    Independent Record Production Association (CIRPA). All major Canadian
    broadcast chains including Standard Radio and Rogers Communications
    representing more than 95% of all chart monitored radio stations use
    DMDS.

    Current releases by international superstar artists such as
    Britney Spears, The Beastie Boys, Eric Clapton, Christina Aguilera,
    Usher, Blink 182, Alanis Morissette, Janet Jackson, Stone Temple Pilots,
    Norah Jones, Hoobastank, No Doubt, Van Halen and many more have been
    delivered securely and efficiently, both internally within the industry
    and to radio using DMDS.

    "The UK market, with its' internationally renowned music
    industry, represents a substantial opportunity for us," said Gerd
    Leonhard, Vice President European Development of Musicrypt. "Sonic Arts
    is highly regarded by the music industry, and has a reputation developed
    from many years of providing superior post-production and secure
    physical media services. We look forward to working with Avi Landenberg
    and his team."

    "DMDS is a sophisticated approach to the industry requirement
    for a secure digital delivery system and we are convinced that the UK
    record industry will adopt this technology as a means to efficiently
    distribute content in a secure environment. The record companies want to
    spend their time developing and promoting artists and we are committed
    to providing them with the tools," said Avi Landenberg, President of
    Sonic Arts.

    About Sonic Arts: Sonic Arts is a London based post production facility
    servicing the five major record companies. Sonic Arts is one of the
    pioneers in the protection of musical content in its crucial pre-release
    stage. Their technology enables record labels and content owners to
    distribute protected pre-release compact discs to management, press,
    radio stations etc. Should the recipient of the protected material not
    comply, Sonic Arts is then able to trace any subsequent copies (or leaks
    on the Internet) back to the offending party. During the duplication
    process, Sonic Arts weaves an inaudible code throughout the pre-release
    material. The result is that each processed CD contains its own unique
    identifying code. www.sonic-arts.com.

    About Musicrypt: Musicrypt's Digital Media Distribution System (DMDS) is
    the leading secure B2B digital delivery solution for the music industry.
    DMDS is a web-based delivery system that pioneers secure digital file
    distribution by incorporating biometrics, high-value encryption and
    watermarking. The first application of DMDS replaces the physical
    distribution of new musical recordings by record companies from the
    studio, internally, and to radio stations with more secure, more
    effective and less costly digital distribution of broadcast quality
    media via the Internet. Musicrypt trades on the TSX Venture Exchange
    (TSX-V) in Toronto under the symbol MCT. www.musicrypt.com.



    Contacts:
    Musicrypt Inc. - John Heaven, President & CEO, 905 763 3553,
    jheaven@musicrypt.com, Suite 300, 225 East Beaver Creek Road, Richmond
    Hill, Ontario, Canada L4B 3P4.
    Sonic Arts - Avi Landenberg, President, 44 (0) 20 89 62 3000,
    avi@sonic-arts.com, 8 Road, London, W10 6BN, United Kingdom. Media -
    James Monaco 416 686 3395 or jmonaco@sympatico.ca



    The statements contained in this release that are not purely historical
    are forward-looking statements and are subject to risks and
    uncertainties that could cause such statements to differ materially from
    actual future events or results. Such forward-looking statements are
    made pursuant to the safe harbor provisions of the Private Securities
    Litigation Reform Act of 1995. The TSX Venture Exchange does not accept
    responsibility for the adequacy or accuracy of this release.


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