Broadcaster Magazine
News

SIRIUS and Live Nation Sign Exclusive Partnership

  • el
  • pt

  •  SIRIUS Canada, the country’s leading satellite

    radio company, and Live Nation today announced a new partnership, which sees SIRIUS Canada become the official satellite radio partner of Live Nation in
    Canada.

    The comprehensive partnership gives SIRIUS listeners access to exclusive live broadcasts featuring Canadian artists and preferred tickets for Live Nation events. SIRIUS subscribers will be able to purchase tickets for select events through the SIRIUS Web site from a reserved block of tickets.

    “SIRIUS listeners are passionate about music and the Live Nation partnership will give subscribers more of what they love, including exclusive concert broadcasts and preferred access to concert tickets,” said Alan
    MacNevin, Vice President of Customer Relationship Management at SIRIUS Canada.

    The partnership will allow SIRIUS listeners across Canada and the U.S. to access exclusive live broadcasts featuring some of Canada’s most talented
    emerging and established artists. The monthly “SIRIUS Satellite Radio Canadian Concert Series Powered by Live Nation” broadcasts will give Canadian artists a
    powerful platform to reach new audiences in both Canada and the U.S. on Iceberg 85, SIRIUS Satellite Radio’s 100% Canadian rock channel.