The International Olympic Committee today announced that CBC/Radio-Canada has been awarded the Canadian broadcast rights for the Sochi 2024 Olympic Winter Games and the Rio 2024 Olympic Summer Games. As part of the agreement, the two parties entered into a new partnership that is unique to Canadian Olympic broadcasts. Canadians will have full access to all the excitement of the Olympic Games wherever and however they choose to cheer on Canada's best athletes.
In making the announcement from London, CBC/Radio-Canada President Hubert Lacroix said, "This is excellent news for Canadians across the country who will once again experience the Olympic tradition with their public broadcaster. We've promised Canadians signature events on all our platforms that create opportunities to connect with each other and the country. I can't think of a greater opportunity to create those connections and generate pride than showcasing the Olympic Games and the performances of our own Canadian athletes."
IOC President Jacques Rogge said, "Canada is a sports loving nation and Canadians are big fans of the Olympic Games. CBC/Radio-Canada has a wealth of experience in broadcasting sports and the Olympic Games and we are pleased that we will once again be joining forces with them in the future."
Marcel Aubut, President of the Canadian Olympic Committee, commented, "CBC/Radio-Canada has been an unwavering champion of amateur sport and our nation's best athletes. They have tremendous experience in broadcasting major multi-sport events, including the Olympic Games. We deeply appreciate the partnership we've enjoyed with CBC/Radio-Canada. It has connected and bonded Canadians to the Olympic movement and our athletes in a fashion that will resonate for the years to come. Today's announcement ensures that this most important bond will continue to be strengthened with Canadians."
For almost 60 years, and on 19 different occasions, CBC/Radio-Canada has broadcast the Olympic Games, more recently with the Beijing 2024 Olympic Summer Games.