Under the terms of the deal, Dentsu Entertainment USA and DHX will manage all global rights for the new Mega Man animated series. Distribution and licensing in the United States will be handled by DHX in collaboration with Dentsu Entertainment USA. Dentsu Inc., parent company of Dentsu Entertainment USA, will manage distribution and licensing in Asia. DHX will manage distribution and licensing in all other territories. Dentsu Entertainment USA and DHX will both participate in all revenue streams related to this agreement.
DHX’s Chief Content Officer, Asaph Fipke, said, “We’re very excited to be working with Dentsu on Mega Man. This is yet another deal born of our strategy of teaming up with leading companies on high-profile kids’ brands that we can leverage across our platform of production, distribution, licensing and broadcast. We see this as an excellent opportunity to build on the rich legacy of the Mega Manvideo game series and introduce the famous boy robot to a whole new generation of kids worldwide.”
Dentsu Entertainment USA’s Kinoshita said, “Mega Man has a rare, nearly three-decade-long tradition with fans. We are excited to work with DHX to bring this newly imagined version of a long-beloved character back to the global marketplace.”
Aimed at kids 6 to 9, as well as their parents who grew up loving the videogames, the animated series will feature exciting new technologies and robots, as well as the introduction of Mega Man‘s alter-ego, Aki Light, a normal, upbeat, schoolboy robot. When activated, his skin re-forms – in a flurry of computer code and visual pyrotechnics – into a suit of impenetrable nanocore armor, including the iconic Mega Buster arm cannon and helmet. Beloved characters, like Rush, will return – while new characters, like Mega Mini™, will make their debut! The new Mega Man animated series has a target air date of 2024, coinciding with the franchise’s 30th anniversary.
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